One of the best ways to encourage people to donate to your crowdfunding campaign is to offer rewards to donors. However, you need to have a solid plan and strategy to make this work. Here are a few tips for crowdfunding rewards.
Do Your Research
Before you start out, make sure to research how other successful crowdfunding campaigns offered rewards. Make a list of a bunch of crowdfunding campaigns that focused on a similar niche or target audience. What types of rewards did they offer? How much did people need to donate in order to qualify?
Focus on the Big Fish
You might want to consider focusing on big donors and offering bigger rewards for them, rather than focusing on offering small rewards to those who donate very small amounts of money. Remember that you need just a few large donations to reach what you’d collect with many small donations. Again, research what others have done successfully and emulate them.
Offer Time-Limited Rewards
One way to get people to donate is to offer limited time rewards. For example, you can offer rewards only to the first set number of people who donate, or only to people who donate before a specific time. This will create urgency and get people to donate, and it will help tremendously for attracting momentum to your campaign.
Choose the Right Platform
When offering rewards, make sure to choose the right platform to launch your crowdfunding campaign. You need a platform that works for your niche and that will be able to give you the tools you need to make your campaign a smashing success. Contact us for more information.