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stratecta crowdfunding

Crowdfunding: Still Relevant, but More Regulated and Less Forgiving

Crowdfunding no longer attracts the novelty-driven attention it did a decade ago. Social media reach is harder to obtain, advertising is more expensive and potential backers have seen enough failed projects to be cautious. Yet crowdfunding has not disappeared. It has matured into a more specialised financing and market-validation tool.… 

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Transition stratecta

Empowering Consumers for the Green Transition: What the EU’s New Rules Really Change

With the adoption of the Directive (EU) 2024/825 on Empowering Consumers for the Green Transition (ECGT), the European Union is redefining the rules of engagement between sustainability, marketing, and consumer protection. While the public debate often frames the Directive as a “greenwashing ban”, the accompanying Questions & Answers published by… 

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